Soap Brand Forced To Change Its Packaging Because Liberals Said It Was Racist

Here’s another outrageous example of liberals going too far. 

One of the largest manufacturers of health care products, Unilever, is being forced to change it’s packaging due to it allegedly making people feel “excluded.” 

Apparently the word “normal” displayed on their Dove packaging could be misconstrued as excluding some people.

And this supposed move towards “inclusivity” will be affecting other products as well as other household brands…all to adopt the new “woke” policy.

Additionally, as part of the company’s ‘Positive Beauty’ initiative, there will be a ban of excessive editing of “body shape, size, proportion, and skin color” in its ads starting next year.

According to the CEO of the company, they want to envision and create a “more inclusive definition of beauty.” 

This new goal comes soon after the company was accused of promoting stereotypes involving darker skin tones.

In fact, back in 2020, the company was forced to rebrand its skin-lightening cream sold in Asia from “Fair and Lovely” to “Glow and Lovely.” 

Unilever’s announcement sparked many individuals online to offer their thoughts and opinions on the changes being made.

“Now @Unilever has gone woke. You won’t be able to buy shampoo for ‘normal’ hair anymore. Apparently, it’s offensive. Wouldn’t it be great if these companies reflected the views of normal people who haven’t been conned by this PC wokeness? Time to avoid @Dove @Sunsilk,” wrote one critic.

“The fact that everyone is so triggered by this is pathetic. This is very necessary. Unlike different shade band-aids, classifying hair and skin types is very much needed. Black and white people can’t use the same hair or skin products.”

“Unilever dropping the word ‘normal’ in reference to hair/ skin types because people feel excluded from it. Well, yes, I’ve got super dry skin and hair, and this is outside the norm for healthy skin/ hair, but feeling excluded? Nah. Can’t wait to hear the new word, though.”

The President of Beauty & Personal Care for Unilever, Sunny Jain, stated:

“With one billion people using our beauty and personal care products every day, and even more seeing our advertising, our brands have the power to make a real difference to people’s lives. As part of this, we are committed to tackling harmful norms and stereotypes and shaping a broader, far more inclusive definition of beauty.

“We know that removing ‘normal’ from our products and packaging will not fix the problem alone, but it is an important step forward. It’s just one of a number of actions we are taking as part of our Positive Beauty vision, which aims not only to do less harm but more good for both people and the planet.

“With more consumers than ever rewarding brands which take action on the social and environmental issues they care about, we believe that Positive Beauty will make us a stronger and more successful business.”


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